Canon range of cameras are making waves in the production of films in Africa as testimonial abounds from experts, film producers and directors.
African film directors and producers have found Canon cameras and its technology at 100 percent fulfilling their needs and for them, Canon is second to non.
These producers and Directors are excited and applauding Canon latest Cinema EOS range after exclusive use in their latest movies of Canon’s EOS C500 Mark II.
Popular award-winning film Director, Producer and actor, Kunle Afolayan says the EOS C500 Mark II had elevated its latest high-profile production tagged CITATION.
In his testimony of the use of the new Canon EOS C500 Mark ll at the beginning of a webinar series by Canon, Kunle said, the camera was just perfect for his production as its brought in a whole wide range of creative freedom.
According to him, “I first saw the Canon EOS C500 Mark II at IBC 2019 and I was amazed at its capabilities. Normally it’s not a director’s place to tell a director of photography (DOP) what kit to use, but I always wanted to shoot in 4K full-frame, and I knew that this camera would make it to the Netflix approved list, which was vital for this production,”
“Thankfully Jonathan Kovel, the DOP working on my new film, loved the camera, therefore, we were able to shoot Citation with the Canon EOS C500 Mark II, which gave us another level of authenticity and creative freedom.”
His latest creation, CITATION, explores the important issue of sexual exploitation of young female Nigerian students by their professors. For this gritty, hard-hitting movie, Afolayan chose the new EOS C500 Mark II from Canon.
Not left out in the lists of happy film producers and directors who have expressed satisfaction with the use of Canon cameras EOS range is Algerian, legendary director Merzak Allouache who selected the Canon EOS C500 Mark II for his latest film, as part of a technical partnership with Baya Productions.
Following a glittering 40-year, 22 film career, which included 1994 Cannes Film Festival award-winning production, Le Repenti. 86-year-old Allouache marks his come back with a new cinematographic masterpiece UNE FAMILLE, that plunges the audience deep into an intensely real political and family drama.
Algerian cinematographer, Hamoudi Laggoune, who worked alongside Allouache on the new film says, “The film benefited from the technology provided by Canon. The production team was provided with a Canon EOS C500 Mark II camera and a range of Cine Lenses and accessories so that the film could be shot entirely in 5.9K at 24 fps. The EOS 5D Mark IV and EOSR were also used throughout, to shoot the film and to photograph the behind-the-scenes footage,”
He added, “The camera provides complete flexibility and freedom to choose the image formats, bokeh effects and lenses that are best suited to the filming conditions,”.
This range of product no doubt has revolutionized the film production in the Africa film industry.
The Canon EOS cameras are more than just the choice for the established leaders in the film industry. Their agile imaging solution is well suited to a wide range of tasks and experience levels. Canon’s cinema cameras, EOS DSLRs and lenses continue to be adopted by the movie industry for their high quality and dependable design. They are also the first choice with professional filmmakers, as evidenced by the 2020 Academy Award nominees and winners.
LATEST EOS RANGE
The latest model in Canon’s Cinema EOS Camera range features Canon’s newly developed Super 35mm 4K CMOS sensor and comes with 16+ stops of dynamic range, professional codecs in a compact, modular body.
Canon says, it is created with the expertise and technical knowledge at the heart of Canon’s innovative products, the latest in the EOS range offers a customisable full-frame cinema camera experience that is built for creative freedom.
Canon’s Cinema EOS Camera range new features include a full-frame sensor powered by Canon’s new DIGIC DV 7 processor. The sensor’s expansive native cinema gamut goes beyond current standards to help the Cameras in the EOS range achieve more natural tones, which allow for greater colour-grading freedom in both SDR and HDR productions.
At the pinnacle of the offering is the first camera in the range with the ability to record 5.9K Cinema RAW Light onto new, faster storage media – CF express cards. Providing professionals with greater flexibility and efficiency plus simultaneous recording of the same file format is also possible due to dual CF express card slots.
Canon Sales and Marketing Director, Central and North Africa, Amine Djouhara, says, “Canon’s continuous relationship with empowering the African creative market via innovative technology has supported the rise of Africa’s content. Our focus is on offering leading industry know-how and award-winning cameras and lenses built for enthusiast and professional level creatives,”.
He added, “The Cinema EOS range is the perfect expression of form and function, exceptionally adaptable to virtually any production with its modular design, and we are excited to see what Africa’s talented filmmakers create.”