Radisson Hotel Group debuts brand marketplace in Nigeria

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Radisson Hotel Group, one of the world’s largest and most dynamic hotel groups with seven distinctive brands have debuted its brands marketplace in Nigeria in an attempt to bringing the various Radisson brands closer to Nigerians.

At a one-day workshop held at the RadissonBlu Hotel Lagos Ikeja, the Radisson Group showcased over 1,500 exquisite rooms from across its various properties in  Africa to corporate travel buyers and travel agents in Nigeria.

The workshop availed various travel buyers and corporate travel consultants the opportunity to meet one-on-one with the various brands of the Radisson Hotel Group.

Vickie Muyanga, Regional Director of Sales, Africa, Radisson Hotel Group said the one-day workshop is an initiative of the hotel group to bring the various brands of the group closer to the teeming travellers in Nigeria.

“Radisson Hotel Group sees the importance of creating its own marketplace in Nigeria to bring the various brands of the group closer to the people as well as give wider Radisson Hotel Group access to various travel buyers, travel agents and corporate travel consultants,” Vickie explained.

Vickie also mentioned that the impressive turnout of the event’s target audience in its debut show will ensure the Radisson Group Hotel Nigeria marketplace becomes an annual event.

In his opening remarks, Kevin Kamau, Radisson Hotel Group District Director Nigeria and General Manager, RadissonBlu Anchorage Hotel, Lagos said the Radisson Group brands marketplace in Nigeria provides the platform for Nigerians to understand and embrace the different brands of the group.

“There are seven distinctive brands in the Radisson Group portfolio providing exceptional hospitality. This marketplace will afford Nigerians a perfect opportunity to get up close to the Radisson Group brands to have a taste of exceptional hospitality,” Kevin stated.

The host of the Radisson Hotel Group workshop in Nigeria, Jaco Prinsloo, General Manager, RadissonBlu Hotel Lagos Ikeja was impressed by the turnout of expected clients at the workshop.

Jaco excitedly said “the turnout for this maiden edition of the Radisson Hotel Group Nigeria marketplace is wonderful which speaks volume about the business potentials in Nigeria.”

The Radisson Hotel Group brands that attended the debut marketplace in Nigeria included 11 Radisson brands in South Africa; RadissonBlu Mummy Yoko, Freetown, Sierra Leone; RadissonBlu Nairobi and Park Inn Nairobi, both in Kenya and RadissonBlu Kigali, Rwanda.

Others are RadissonBlu Anchorage Lagos; Radisson Ikeja; RadissonBlu Lagos Ikeja; Park Inn Victoria Island and Park Inn Abeokuta, all in Nigeria.

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